Focus on: Leveraging Human Potential

Many organizations say their employees are their most important asset. But how do they increase the value of this asset? In this issue, we consider several initiatives that add value to human resources. The first article explores an innovative program by UBS to smooth the transition of women returning to the workforce after a hiatus. Next, we look at how a new finance program offers a booster shot in financial management for nurse managers. A third article explores strategies for increasing the impact of executive education when returning to work, drawn from our Essentials of Management program. We also look at the importance of having a foundation in financial management and governance for directors in India.  Finally, we examine a new book on marketing metrics and a set of upcoming programs that can increase your own potential.

Sincerely,

Michael McTigue
Director, Marketing Communications

We've decided to experiment. I'll stay home more, and Victor's going to look for a job.

© 2006 William Haefeli from cartoonbank.com. All Rights Reserved.

Thought Leaders
New UBS Program Helps Women Reenter the Work Force

The greatest untapped talent pool for many businesses may be women who have left work to raise children or attend to other family obligations. UBS and Wharton have launched a new program to help women make the transition back to the work force. More

In the Classroom
Healing the Balance Sheet

Nurse management is now about finance as much as patient care. The academic director of a new Wharton program on financial management for nurse executives discusses some of the financial challenges presented by modern health care and what nurse managers need to know to meet them. More

Impact Through Education ^™
Translating Ideas Into Action

How are insights from the classroom brought back to work? With lessons from Jerry Seinfeld and Time Warner's Steve Ross, executives in Wharton's Essentials of Management program are urged to take small steps and use visualization as they move from idea into action. More

In the Classroom II
Program Helps Indian Board Members Rise to New Challenges

As the demands of corporate governance continue to rise in India—and as mergers, acquisitions, and alliances gain in popularity in the region—board members need to develop new knowledge and skills. A program developed by Wharton and Egon Zehnder, which will run in Mumbai in March, helps board members to meet these challenges. More

Wharton School Publishing
Podcast: Marketing Metrics

How does a company measure the effectiveness of the various components of its marketing strategy? What metrics are most effective, and how can these help maximize profits? A new book out from Wharton School Publishing identifies the pros, cons, and tradeoffs associated with each metric. More

Education à la Carte
Increase Your Own Potential

Increase your contributions to the organization by building your own potential with these upcoming programs :

• Career Comeback: A UBS Fellowship Program for Professional Women Reentering the Workforce
  Mar. 3–Mar. 5, 2007
  
  
• Governing the Corporation: Global Perspectives in the Indian Context
  Mar. 7–9, 2007
  
  
• Corporate Governance Essentials for New Directors
  Mar. 11–14, 2007
  
  
• Managing Global Supply Chains: Products and Services
  Jun. 4–8, 2007
  
  
• Strategic Persuasion: The Art and Science of Selling Ideas
  Jun. 24–27, 2007
  
  
• Full-Spectrum Innovation: Driving Organic Growth
  Jun. 25–27, 2007
  
  
• Advanced Management Program
  Jun. 3–Jul. 6, 2007
  
  
• Wharton Fellows: Ongoing Network and Master Classes for Senior Executives
  Feb 25–27, 2007
  May 21–23, 2007

Any comments or suggestions? Please send us your thoughts at execed@wharton.upenn.edu. We want to make every effort to respect your confidence, so please let us know if you don't want us to share them in future issues of Wharton@Work.

That's a terrible waste, in terms of your potential.

© The New Yorker Collection 1969 Saul Steinberg from cartoonbank.com. All Rights Reserved.

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Of Special Interest  

• Investment Management Consulting
  Wharton offers several programs with the Investment Management Consultants Association (IMCA^®) for members of the investment consulting profession, including IMCA^® Certified Investment Management Analyst (CIMA^®), IMCA^® The Investment Strategist Certificate, IMCA^® The Alternative Investments Certificate, and IMCA^® The Endowments and Foundations Certificate.
  
  
  
• 125 Years of Defining Management Education
  In 1881, American entrepreneur and industrialist Joseph Wharton had the most radical idea in the history of business: the establishment of the world's first collegiate school of business at the University of Pennsylvania. This year, the Wharton School celebrates 125 years of innovation and leadership with several major events.
  
  
• Help Spread Knowledge
  We're also happy to add interested parties to our e-mail distribution. Please feel free to forward this e-mail to a colleague or friend—or better yet, have them contact us, and we'll add them to our list for future mailings.
  
  
• Wharton MBA Program for Executives
  High standards, top faculty, rigorous curriculum.
  
  
• Recruiting at Wharton
  Discover ways your company can recruit Wharton MBAs.
  
  
• Wharton Partnership: Creating Opportunities Through Alliances
  Learn how corporations can become involved with Wharton.
  
  
• Executive Master's in Technology Management (EMTM), jointly sponsored by Wharton and Penn Engineering, is for experienced technology professionals who want to develop their management skills.
  
  
• Download the pdf of our new catalog (52 pages, 2.1 MB) If you would like to receive a catalog in the mail, send us an e-mail.
  
  
  

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