Strategic Risk Taking
In
business and investing, risk has traditionally been viewed negatively:
investors and companies can lose money due to risk. We therefore typically
penalize companies for taking risks. That's why most books on risk
management focus strictly on hedging or mitigating risk.
Damodaran helps you separate
good risk (opportunities) from bad risk (threats), showing how to utilize
the former while protecting yourself against the latter.
offers
a framework encompassing both risk hedging at one end of the spectrum and
strategic risk taking at the other. Damodaran helps you separate good risk
(opportunities) from bad risk (threats), showing how to utilize the former
while protecting yourself against the latter. He introduces powerful financial
tools for evaluating risk, and demonstrates how to draw on other disciplines
to make these tools even more effective.
Download the first chapter for free.
