Resources

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WHARTON RESOURCES

Wharton resources include 20 interdisciplinary research centers, Knowledge@Wharton, and Wharton Digital Press, featuring titles from Wharton’s distinguished faculty. Check out this month's featured book.

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article1-1202Senior Management

Creating a Culture of Creativity: Think Different, Lead Different
Apple's famous "Think Different" ad campaign saluted, "Here's to the crazy ones," as iconic images of Einstein, Picasso, and Gandhi flashed by. But according to Wharton professor Jerry Wind, to be a more creative organization you need more than a different way of thinking and a crazy or two. Wind helps executives adopt approaches that unleash the power of creativity, and he shares some of them with Wharton@Work. Read Full Story

article2-1202Leadership

The Science of Better Communication
Are misunderstandings at work unavoidable? One study of British and American companies suggests that most executives believe they are — even though they cost those organizations, conservatively, $37 billion a year. Janet Greco, co-learning director of Building Relationships That Work, believes that money could be saved, and workplaces improved, by using science to enhance communication. Read Full Story

article3-1202Strategy

Strategic Alliances: Choosing the Right Partner for the Right Reasons
Between 30 and 70 percent of strategic alliances fail. How can you gain the advantages of a partnership — including increased efficiencies, access to new or critical resources or capabilities, and enhanced market share — while substantially increasing your odds for success? Wharton management professor Harbir Singh says it has a lot to do with what you do before the alliance begins.  Read Full Story

article4-1202Nano Tools for Leaders®

Strategic Partnering: Drive Growth and Reduce Risk
Nano Tools for Leaders® are fast, effective leadership tools that you can learn and start using in less than 15 minutes — with the potential to significantly impact your success as a leader and the engagement and productivity of the people you lead. Read Full Story

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