> Roy Rosin, MBA Board Partner, First Round Capital; Former Chief Innovation Officer, Penn MedicineResearch Interests:Chronic disease management, capturing value from data, workflow automation, maternal health, addiction, and behavior change About Roy Roy Rosin, MBA, is a board partner at First Round Capital, a leading early-stage venture capital firm known for supporting industry-defining companies like Flatiron Health, Uber, and Square. From 2012-2024, Rosin served as chief innovation officer at Penn Medicine and a senior fellow at the Leonard Davis Institute of Health Economics, working to rapidly design, test, and implement high-impact health care delivery practices. His team reimagined interventions to dramatically improve patient outcomes and experience. They drove measurable progress in readmission rates, length of stay in the hospital, medication adherence, behavioral health, opioid management, screening rates, antibiotic stewardship, clinician burden, and guiding patients to optimal care settings. Previously, Rosin served as the first vice president of innovation for Intuit, a leading software company best known for Quicken and TurboTax. In this role, he led changes in how Intuit managed new business creation, allowing teams to experiment quickly at low cost. After five years of redesigning entrepreneurial practices, the company delivered shareholder returns 33x the S&P 500. Intuit now consistently appears on Forbes' list of the most innovative companies in the world. Prior to leading innovation, Rosin’s Quicken team achieved record profitability and product leadership while growing to 14 million consumers. Rosin's 18 years with Intuit spanned the early years in software to their emergence as a leading SaaS company. Rosin focuses on advising startups and health-system leadership teams aiming to make a meaningful difference in people’s lives. Rosin received his MBA from Stanford and graduated with honors from Harvard College. Read full faculty bio on Penn Center for Health Incentives and Behavioral Economics websiteExecutive Education Programs TaughtBusiness Model Innovation in the Age of AIUncover industry-disrupting, revenue-building innovation within your existing business model. Learn to create, implement, and promote growth drivers for immediate application within your organization. Health Care Leadership and Management: Leading Through ChangeSuccessfully lead the ever-changing health care environment by understanding the shift in technologies, trends, economics, and dynamics within the ecosystem. Leverage the world-renowned Wharton MBA and Wharton's Health Care Management program faculty to provide unparalleled perspective on the health care industry while strengthening your key leadership skills and overall business acumen. Return to your organization ready to make an immediate impact across all areas with the enhanced decision-making abilities and in-depth skills you need to cultivate innovation and propel your organization forward.
