Thought Leadership Wharton@Work Wharton Wealth Management Initiative Wharton Wealth Management Program Offerings Wharton Wealth Management Thought Leadership Active vs. Passive Investing: Which Approach Offers Better Returns? Why Asset-Allocation Decisions Are Complex – and What to Do About It Wharton Wealth Management Initiative Academic Director Wharton Digital Press eBooks Wharton Wealth Management Initiative We distill the most cutting-edge financial research into real-world, real-time knowledge that wealth managers and investors can use for immediate impact. Learn more » Thought Leadership At Wharton, we believe that knowledge is the muscle of business. Our 225+ faculty, as well as 20 research centers and initiatives, are the brain trust that powers this engine. Wharton thought leadership crosses multiple disciplines and is available to you in a variety of ways — academic research, books, interviews, and more. Immerse yourself in Wharton knowledge, and gain valuable business insight that can help you achieve your goals within your own organization today. Wharton@Work Skip the Trends: Marketing Starts with Strategy Before you invest in trends, take a step back. They should always be part of a holistic strategy — the core message of Strategic Marketing Essentials. Read more » KNOWLEDE@WHARTON For the Win: Using Connected Strategies to Gain a Competitive Advantage In an increasingly competitive marketplace, it’s no longer good enough for company to sell a product through a one-time transaction with shoppers they may never see again. Wharton professor Nicolaj Siggelkow and Christian Terwiesch explain how businesses can create more value for themselves and their customers if they learn to develop a connected strategy. Read more » Nano Tools for Leaders® Grow Faster, Part 2: Pull Four Levers to Drive Your Innovation Narrative To bring a growth-affirming innovation narrative to life, new research shows that pulling four levers is most effective. Learn four action steps for the process. Read more » WHARTON DIGITAL PRESS A Human’s Guide to Machine Intelligence: How Algorithms Are Shaping Our Lives and How We Can Stay in Control Wharton professor and tech entrepreneur Kartik Hosanagar surveys the brave new world of algorithmic decision-making in his new book. Drawing on his professional experience designing algorithms–and on history, computer science, and psychology–he explores how algorithms work and why they occasionally go rogue, what drives our trust in them, and the many ramifications of algorithmic decision-making. He makes the compelling case that we need to arm ourselves with a better, deeper, more nuanced understanding of the phenomenon of algorithmic thinking. Read More »
