Thought Leadership

At Wharton, we believe that knowledge is the muscle of business. Our 225+ faculty, as well as 20 research centers and initiatives, are the brain trust that powers this engine. Wharton thought leadership crosses multiple disciplines and is available to you in a variety of ways — academic research, books, interviews, and more. Immerse yourself in Wharton knowledge, and gain valuable business insight that can help you achieve your goals within your own organization today.

To Succeed in a Business Ecosystem, Change Your Mindset


To Succeed in a Business Ecosystem, Change Your Mindset

What’s the most common mistake companies make when building or leveraging an ecosystem? Failing to capture potential gains because of traditional supply- and value-chain perspectives. Read more »

Data Strategy Innovation


Building a Better Data-first Strategy: Lessons from Top Companies

It is hard to imagine a company that does not claim to use data to make better and smarter decisions. It is equally true, though, that many of them make big mistakes, says Neil Hoyne, a senior fellow at Wharton Customer Analytics. How can they improve their ability to build a better data-first strategy and get better at measurement? Hoyne the global head of customer analytics at Google, provides answers. Read more »

See It My Way: Top Tips for Persuading Others

Nano Tools for Leaders®

See It My Way: Top Tips for Persuading Others

Getting others on board doesn’t take strong-arm tactics. Instead, persuasion expert Richard Shell offers five ideas for delivering a softer — and more effective — sell. Read more »

Professor Maurice Schweitzer


How to Deflect Difficult Questions in an Interview or Negotiation

What’s your response to a question you would rather not answer? Wharton management professor Maurice Schweitzer says there are serious pitfalls to the three most common approaches: honesty, refusal, and deception. Instead, in light of his new research, he advocates for deflection, which enables you to avoid disclosing costly information in a way that leads to better outcomes than simply declining to answer the question and is less reputationally risky than deception. Read More »