Date, Location, & Fees

May 23 – 26, 2022
Dubai, United Arab Emirates
$5,000

Description

Gain a better understanding of your customers and the role of marketing throughout your organization. Using both quantitative and qualitative methods, lectures, case studies, and hands-on exercises, you will learn how to evaluate new business opportunities, forecast, measure consumer preferences, and set pricing.

Highlights & Benefits

  • Learn to use quantitative analysis to make marketing decisions
  • Build a disciplined approach to analyzing marketing situations
  • Learn qualitative methods for successfully taking new ideas to market and for revitalizing existing products and services

Audience

Middle East business leaders across the organization, in areas such as marketing, R&D, operations, finance, and product development

Academic Director

N/A

Date, Location, & Fees

Mar. 7 – 10, 2022
Dubai, United Arab Emirates
$5,000

Description

This program combines different educational approaches to provide an in-depth view of your current leadership strengths and challenges. Ample time with faculty assures that you will acquire and fine-tune new tools and approaches, and become part of a learning community of highly experienced executives that can continue throughout your career.

Highlights & Benefits

  • Learn how to meet today’s challenges through more effective talent management, handling of conflict, and developing subordinates
  • Build on your current strengths
  • Become part of a global learning community

Audience

Middle East executives currently experiencing challenges or managers who want to reassess their style and mode of influencing others

Academic Director

N/A

Date, Location, & Fees

Feb. 7 – 10, 2022
Dubai, United Arab Emirates
$5,000

Description

Discover sources of competitive advantage and drivers of sustainability. Strengthen your ability to think and act strategically; create a leader’s checklist to guide your execution of the strategy; and prepare yourself, your team, and your organization to compete, grow, and succeed.

Highlights & Benefits

  • Assess the strategic impact of competitors' moves
  • Gain new insights into the role of acquisitions, alliances, and divestitures in creating greater shareholder value
  • Accelerate development of leadership skills

Audience

Senior-level Middle East executives who are responsible for strategy planning, implementation, and business development

Academic Director

N/A



Contact Us

Schedule a personalized consultation to discuss your professional goals:

 +1.215.898.1776 execed@wharton.upenn.edu