Date, Location, & Fees
Description
Accurately assess your competition and enhance your ability to make tough tradeoffs while developing new strategies that connect more continuously with customers.
Highlights & Benefits
Audience
Senior-level executives who are responsible for strategy planning, implementation, and business development
Academic Director
Nicolaj Siggelkow, PhDDavid M. Knott Professor; Professor of Management; Co-Director, Mack Institute for Innovation Management, The Wharton School
Harbir Singh, PhDMack Professor; Professor of Management; Co-Director, Mack Institute for Innovation Management; Wharton School Faculty Director for the Huntsman Program in International Studies and Business, The Wharton School
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Transitioning from functional, unit, or regional management to general management requires new knowledge in areas such as finance, marketing, leadership, and strategy. This program prepares you for the complexities of organizational dynamics, cross-border communication, and global leadership.
Senior functional, country, or unit managers preparing to take on broader leadership responsibilities beyond their areas of expertise
Patti Williams, PhDIra A. Lipman Associate Professor of Marketing, The Wharton School
Explore the most important factors involved in strategic execution, including leadership, talent management, and organizational design. Learn a logical approach to implementation that will help you overcome even the most challenging obstacles.
Executives with some experience in formulating strategy from diverse industries such as manufacturing, medicine, financial services, and law
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